medical education

A medical writer’s diary

25 March 202125 March 2021 by Jenny Wilkinson

Jenny Wilkinson

377

We are in the count-down to the next big medical congress and my diary is looking rather full. By the end of the week, we need to ensure that the experts we have chosen are prepared for a clients’ satellite symposium, with slides prepared, KOLs briefed, and questions for the…

Cancer care in COVID-19 times – sharing your learnings

4 August 202013 August 2020 by Vishal Hegde

Vishal Hegde

1663

Delivering cancer care in times of a pandemic is a challenge. Reduced hospital capacities and increased infection risks have had many impacts in the oncology world. Given that many cancer patients have to undergo tumour removal surgery and endure regular cycles of immunosuppressive chemo- and radiotherapy, cancer care at present…

Join medical meetings any time anywhere – meet the infill science voyager 2.0

5 July 202016 July 2020 by Christian Guhlke

Christian Guhlke

2209

What is the infill science voyager? infill science voyager takes you to the places where the latest science is happening. Our goal is to bridge the gap between online and onsite speakers and their audiences. Here is how we do it. Our engaging platform triggers participants' imagination in a safe…

Keeping your team on top form – virtual training tools

2 July 20203 July 2020 by Melissa Koch

Melissa Koch

1850

In the pharmaceutical and biotech industries, training tools are a necessary component in curating a competent sales force or marketing team. They provide the knowledge and insight one needs to thoroughly understand a therapeutic-related topic to be able to sell and market it. Virtual/ digital training tools have all the…

Travelling by speed of mind – new meeting formats

14 June 202019 June 2020 by Christian Guhlke

Christian Guhlke

1766

Travelling used to be a big part or our business, particularly at this time of the year. From April to June and again from August to late September, I spent more time in airport lounges and hotel beds than in the office and my own home. Now the situation has…

doctor reviewing interactive patient file

The new gold standard – virtual narrative teaching

14 May 202013 July 2020 by Edina Hot

Edina Hot

2164

Virtual narrative teaching has become the new gold standard of medical education, and interactive patient cases are a prime example. As virtual learning tools they can easily be accessed from a computer, mobile phone or tablet, from anywhere in the world. This makes them more accessible because busy health professionals…

An asthma patient’s wish

5 May 20205 May 2020 by Jenny Wilkinson

Jenny Wilkinson

2113

Dear Doctor, Having asthma can be scary and stressful. I have to remember to take my preventatives daily, to carry my reliever inhaler with me wherever I go, and to make sure friends and family know what to do if I have an attack. Despite knowing the pathophysiology of asthma…

Trends in European respiratory medicine in 2019

20 February 202020 February 2020 by Edina Hot

Edina Hot

1792

As medical communicators, we regularly attend international medical meetings. On behalf of our clients, we host live and virtual symposia, organise booth activities and monitor trends in research and therapeutic options which we compile in client-specific congress reports. The European Respiratory Society (ERS) was one of the highlights of our…

Highlights from ESMO 2019

25 October 20196 December 2019 by Jenny Wilkinson

Jenny Wilkinson

1926

Nearly 30,000 delegates attended ESMO 2019, with many exciting and practice-changing studies presented. Here we bring you a taste of this years’ highlights, providing an insight into the plethora of recent trials which have led to significant survival and quality of life (QoL) gains for patients. PARP inhibition in ovarian…

Live from the medical congress – visual expert reporting

4 July 20194 July 2019 by Thorsten Land

Thorsten Land

2346

Congress reports are an excellent post-meeting activity to engage external and internal audiences. They provide a tremendous medium for readers to be presented with easy-to-digest information, with news and hot topics from a congress they were unable to attend. Adding the visual channel, video interviews are even more valuable and…

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