digital | infill

Do virtual meetings really work …?

6 December 201813 July 2020 by Christian Guhlke

Christian Guhlke

2987

The demand to host virtual meetings is increasing. Pharma clients are surprisingly hesitant when it comes to putting on or attending an online event - particularly if they have spent a long time installing and setting up some software which subsequently fails to perform. If you have the same reservations, we…

To app or not to app – what will you do?

21 June 201813 July 2020 by Christian Guhlke

Christian Guhlke

2957

In our fast-moving digital world, things change quicker than you can imagine. Take apps, for example. They’re a big deal. Everybody loves and downloads them. But then there are the statistics. They show that back in 2014, the average user installed 95 apps on Android devices.1 Two years later, in 2016, the…

Multichannel marketing: Up, close and personal

20 March 201813 July 2020 by Christian Guhlke

Christian Guhlke

3417

The explosion of digital opportunities has changed the way we communicate. Wherever you are, most of the people around you (and, admit it, even you) are looking at a screen! Be it small or large, it captures their attention and absorbs their brain power. And because doctors also act this…